About Semantics

About our name…

The name “Semantics” was chosen for a reason. We believe that all business is about communication. Clearly communicating a company’s message to the marketplace is of the utmost importance and will ultimately determine whether a business is successful and can grow within the marketplace. The same applies to our business approach: in order for us to help you, we both need to understand the objectives of a particular project in language that has agreed upon meaning. Only then can we and the client proceed with project implementation.

Specialization…

Semantics specializes in marketing and sales consulting for high-technology companies. While we work with any size companies, we specialize in early stage high-technology companies, particularly start-ups, in scientific fields, with a further specialization in laboratory instrumentation.

We can help you company grow from pre-product stage all the way through “crossing the chasm” into the mainstream.