Category: Opinion
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Separation of Science and State: A new constitutional issue
The good thing about Science is that it’s true, whether or not you believe in it. Neil deGrasse Tyson While suppression of scientific thought is certainly not a new phenomenon, we currently stand at the precipice of a new “scientific dark age”, whereby politics determines what is considered “factual science” and, worse yet, attempts to…
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LinkedIn – Rapidly losing its professional relevance?
What triggered this… My LinkedIn feed recently featured a video carousel titled “A day in the life”, in which people (“influencers”) shared videos of their day: waking up, brushing teeth, the coffee shop they get their morning jolt from, etc., etc. Personally, I have absolutely no interest in the composition of your “professional day”, what…
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Science funding in the US – at a critical juncture!
A quick primer on US science funding: As someone who has spent many years in the scientific community, I am acutely aware of how science is funded in this country. So, the “science denial” and funding cutbacks of the current administration have me deeply troubled. However, I’ve realized that the large majority of American citizens…
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AI Hype Update (it’s not getting any better!)
We’re still on “The peak of inflated expectations”: Since my original post on AI (AI – There’s something there, but don’t believe all the hype!), I have continued to follow the topic with great interest. Unfortunately, I don’t think we’ve even begun to slide down the hype curve toward reality yet, with the media and…
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Understanding the Content Marketing Matrix for Effective Strategy
Content Marketing delivery Now that we’ve established the importance of content marketing, what methods will we use to deliver our messaging to the prospect base? There are certainly many different delivery methods available, with the absolute most important one being your company’s website. However, we need to divide up the content delivery into different content…